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Ghislaine Cestre · Study

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Ghislaine Cestre

4 works· latest 2008· 1 institutionscluster: provisional

h-index4

i104

Citations412

Works here4

98

07

08

Most cited in this library

Product Ethnicity: Revisiting the Match between Products and Countries2007 · 210 citations
A test of the quasi-circumplex structure of human values2007 · 101 citations
Comment: Further considerations on the relevance of country‐of‐origin research2008 · 56 citations
Assessing consumer preferences in the context of new product diffusion1998 · 45 citations

Works

4 shown

Comment: Further considerations on the relevance of country‐of‐origin research

European Management Review·2008·2 authors

56citations

Product Ethnicity: Revisiting the Match between Products and Countries

Journal of International Marketing·2007·2 authors

210citations

A test of the quasi-circumplex structure of human values

Journal of Research in Personality·2007·5 authors

101citations

Assessing consumer preferences in the context of new product diffusion

International Journal of Research in Marketing·1998·2 authors·Open access

45citations