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Sylvia M. Chan‐Olmsted · Study
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Author
Sylvia M. Chan‐Olmsted
41 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0003-1412-2386
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41
Citations
2,728
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Most cited in this library
Factors affecting YouTube influencer marketing credibility: a heuristic-systematic model
2018 · 497 citations
A Review of Artificial Intelligence Adoptions in the Media Industry
2019 · 230 citations
Understanding podcast users: Consumption motives and behaviors
2020 · 173 citations
Factors affecting e-book reader awareness, interest, and intention to use
2011 · 147 citations
Mobile News Adoption among Young Adults
2013 · 134 citations
Works
41 shown
Consumer Trust in AI–Human News Collaborative Continuum: Preferences and Influencing Factors by News Production Phases
Journalism and Media
·
2023
·
1 author
·
Open access
23
citations
Podcasting as Advertising Channel: Understanding the Context Effect
Journal of Radio & Audio Media
·
2023
·
2 authors
15
citations
Exploring the dimensions of media brand trust: a contemporary integrative approach
Journal of Media Business Studies
·
2022
·
2 authors
19
citations
The development of video streaming industry in Egypt: examining its market environment and business model
Journal of Media Business Studies
·
2020
·
2 authors
45
citations
Understanding podcast users: Consumption motives and behaviors
New Media & Society
·
2020
·
2 authors
173
citations
Smart Sports Fans: Factors Influencing Sport Consumption on Smartphones
Sport Marketing Quarterly
·
2019
·
2 authors
36
citations
A Review of Artificial Intelligence Adoptions in the Media Industry
The International Journal on Media Management
·
2019
·
1 author
230
citations
Substitutability and complementarity of broadcast radio and music streaming services: The millennial perspective
Mobile Media & Communication
·
2019
·
3 authors
23
citations
Factors affecting YouTube influencer marketing credibility: a heuristic-systematic model
Journal of Media Business Studies
·
2018
·
3 authors
497
citations
Athlete Scandals and Endorsement Marketing: Research Trends and Introduction to Topics
Journal of Global Sport Management
·
2018
·
3 authors
16
citations
Toward an integrated model of software piracy determinants: A cross-national longitudinal study
Telematics and Informatics
·
2017
·
4 authors
13
citations
Understanding Tablet Consumers
Journalism & Mass Communication Quarterly
·
2016
·
2 authors
12
citations
Factors affecting mobile application usage: exploring the roles of gender, age, and application types from behaviour log data
International Journal of Mobile Communications
·
2016
·
3 authors
27
citations
Spectator-based sports team reputation: scale development and validation
International Journal of Sports Marketing and Sponsorship
·
2015
·
3 authors
29
citations
Handbook of Media Branding
Springer eBooks
·
2015
·
4 authors
·
book
80
citations
What Is So Special About Media Branding? Peculiarities and Commonalities of a Growing Research Area
Springer eBooks
·
2015
·
4 authors
·
chapter
31
citations
Media Branding 3.0: From Media Brands to Branded Entertainment and Information
Springer eBooks
·
2015
·
2 authors
·
chapter
27
citations
Measuring usage concentration of smartphone applications: Selective repertoire in a marketplace of choices
Mobile Media & Communication
·
2014
·
3 authors
39
citations
From Access to Utilization
Journalism & Mass Communication Quarterly
·
2013
·
2 authors
27
citations
Mobile News Adoption among Young Adults
Journalism & Mass Communication Quarterly
·
2013
·
3 authors
134
citations
Substitutability between Online Video Platforms and Television
Journalism & Mass Communication Quarterly
·
2012
·
2 authors
90
citations
Factors affecting e-book reader awareness, interest, and intention to use
New Media & Society
·
2011
·
4 authors
147
citations
Media Branding in a Changing World: Challenges and Opportunities 2.0
The International Journal on Media Management
·
2011
·
1 author
89
citations
Success Factors of Cable Network Brand Extension: Focusing on the Parent Network, Composition, Fit, Consumer Characteristics, and Viewing Habits
Journal of Broadcasting & Electronic Media
·
2010
·
2 authors
16
citations
Perceived Effectiveness and Business Structure among Advertising Agencies: A Case Study of Mobile Advertising in South Korea
Journal of Media Business Studies
·
2010
·
2 authors
18
citations
Exploring the Antecedents and Effects of Brand Images for Television News: An Application of Brand Personality Construct in a Multichannel News Environment
The International Journal on Media Management
·
2008
·
2 authors
76
citations
Branding Television News in a Multichannel Environment: An Exploratory Study of Network News Brand Personality
The International Journal on Media Management
·
2007
·
2 authors
47
citations
Audience knowledge, perceptions and factors affecting the adoption intent of terrestrial digital television
New Media & Society
·
2006
·
2 authors
57
citations
Issues in Strategic Management
·
2006
·
1 author
50
citations
Comparative Effects of Organization–Public Relationships and Product‐related Attributes on Brand Attitude
Journal of Marketing Communications
·
2005
·
2 authors
40
citations
The profiling of cable modem broadband consumers: Characteristics, perceptions and satisfaction
Journal of Targeting Measurement and Analysis for Marketing
·
2005
·
3 authors
·
Open access
13
citations
Relative Constancy of Advertising Spending
Gazette (Leiden Netherlands)
·
2005
·
2 authors
37
citations
Impacts of Media Conglomerates' Dual Diversification on Financial Performance
Journal of Media Economics
·
2005
·
2 authors
35
citations
Response to "Diversification Strategy of Global Media Conglomerates: A Comment"
Journal of Media Economics
·
2005
·
1 author
11
citations
Radio Content on the World Wide Web: Comparing Streaming Radio Stations in the United States
Journal of Radio Studies
·
2004
·
2 authors
28
citations
Diversification Strategy of Global Media Conglomerates: Examining Its Patterns and Determinants
Journal of Media Economics
·
2003
·
2 authors
119
citations
Theorizing the Strategic Architecture of a Broadband Television Industry
Journal of Media Economics
·
2003
·
2 authors
40
citations
Rivalry through alliances:
European Management Journal
·
2001
·
2 authors
64
citations
Perceptions of Branding among Television Station Managers: An Exploratory Analysis
Journal of Broadcasting & Electronic Media
·
2001
·
2 authors
110
citations
Mergers, Acquisitions, and Convergence: The Strategic Alliances of Broadcasting, Cable Television, and Telephone Services
Journal of Media Economics
·
1998
·
1 author
89
citations
Global media economics : commercialization, concentration, and integration of world media markets
·
1998
·
2 authors
56
citations