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Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Hongjun Ye · Study

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Hongjun Ye

7 works· latest 2023· 3 institutionscluster: provisionalORCID 0000-0002-6243-3237

h-index4

i104

Citations96

Works here7

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Most cited in this library

Red price? Red flag! Eye‐tracking reveals how one red price can hurt a retailer2020 · 40 citations
When should retailers increase prices during a crisis? A longitudinal inquiry during the COVID ‐19 pandemic2021 · 21 citations
Emerging Trends in Sustainable Marketing: A Review of Upcycled Food Research and Opportunities for Growth2023 · 16 citations
When and whom should retailers offer price reductions in times of crisis?2021 · 14 citations
Evaluating Effects of Environmental and Financial-Savings Messaging on Decision-Making Using Electrodermal Activity2020 · 2 citations

Works

7 shown

Emerging Trends in Sustainable Marketing: A Review of Upcycled Food Research and Opportunities for Growth

Journal of Sustainable Marketing·2023·1 author·Open access

16citations

When and whom should retailers offer price reductions in times of crisis?

International Journal of Retail & Distribution Management·2021·5 authors

14citations

When should retailers increase prices during a crisis? A longitudinal inquiry during the COVID ‐19 pandemic

Journal of Consumer Behaviour·2021·5 authors·Open access

21citations

Evaluating Effects of Environmental and Financial-Savings Messaging on Decision-Making Using Electrodermal Activity

Advances in intelligent systems and computing·2020·6 authors·other

2citations

Measuring the Effects of Messaging on Consumer Decision-Making Using Functional Near Infrared Spectroscopy

Advances in intelligent systems and computing·2020·6 authors·other

1citations

Red price? Red flag! Eye‐tracking reveals how one red price can hurt a retailer

Psychology and Marketing·2020·5 authors

40citations

Reliability of Consumer Choices for Conflicting Price Promotions

Advances in intelligent systems and computing·2019·7 authors·other

2citations