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Amoy X Yang · Study
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Amoy X Yang
2 works
· latest 2005
· 1 institutions
cluster: provisional
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Citations
42
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2
04
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Most cited in this library
How to develop new approaches to RFM segmentation
2004 · 36 citations
Using lifetime value to gain long-term profitability
2005 · 6 citations
Works
2 shown
Using lifetime value to gain long-term profitability
Journal of Database Marketing & Customer Strategy Management
·
2005
·
1 author
·
Open access
6
citations
How to develop new approaches to RFM segmentation
Journal of Targeting Measurement and Analysis for Marketing
·
2004
·
1 author
·
Open access
36
citations