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Joonas Rokka · Study
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Author
Joonas Rokka
14 works
· latest 2022
· 4 institutions
cluster: provisional
ORCID 0000-0003-3472-9433
Works
14 shown
Algorithmic consumer culture
Consumption Markets & Culture
·
2022
·
2 authors
·
Open access
111
citations
“Feeling in Control”: Optimal Busyness and the Temporality of Organizational Controls
Organization Science
·
2021
·
2 authors
·
Open access
37
citations
Strategic approaches to augmented reality deployment by luxury brands
Journal of Business Research
·
2021
·
7 authors
·
Open access
141
citations
Consumer Culture Theory’s future in marketing
The Journal of Marketing Theory and Practice
·
2021
·
1 author
·
Open access
83
citations
L’approche vidéographique dans la recherche en marketing : Quel protocole méthodologique ?
Recherche et Applications en Marketing (French Edition)
·
2018
·
6 authors
11
citations
Screening marketing: videography and the expanding horizons of filmic research
Journal of Marketing Management
·
2018
·
3 authors
·
Open access
23
citations
Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior
Journal of Business Research
·
2016
·
7 authors
1,432
citations
Champagne: marketplace icon
Consumption Markets & Culture
·
2016
·
1 author
37
citations
Market practices in countercultural market emergence
European Journal of Marketing
·
2015
·
2 authors
·
Open access
86
citations
Timeflow: How Consumption Practices Shape Consumers’ Temporal Experiences
Journal of Consumer Research
·
2015
·
2 authors
·
Open access
201
citations
Balancing acts: Managing employees and reputation in social media
Journal of Marketing Management
·
2013
·
3 authors
126
citations
Environmental dialogue in online communities: negotiating ecological citizenship among global travellers
International Journal of Consumer Studies
·
2009
·
2 authors
84
citations
Kulttuuriosaaminen : tietotalouden taitolaji
·
2009
·
3 authors
6
citations
Preference for green packaging in consumer product choices – Do consumers care?
International Journal of Consumer Studies
·
2008
·
2 authors
466
citations