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Clinton S. Weeks · Study
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Author
Clinton S. Weeks
14 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0002-6107-9432
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Citations
1,741
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Most cited in this library
SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX
2005 · 679 citations
Sponsorship-Linked Marketing: The Role of Articulation in Memory
2006 · 293 citations
Leveraging sponsorships on the Internet: Activation, congruence, and articulation
2008 · 226 citations
Factors that influence young people's mental health help‐seeking behaviour: a study based on the Health Belief Model
2014 · 172 citations
Sport Scandal and Sponsorship Decisions: Team Identification Matters
2016 · 91 citations
Works
14 shown
Dealing with intrusive ads: a study of which functionalities help consumers feel agency
International Journal of Advertising
·
2023
·
3 authors
·
Open access
28
citations
Towards preparedness for dam failure: An evidence base for risk communication for downstream communities
International Journal of Disaster Risk Reduction
·
2020
·
3 authors
·
Open access
47
citations
Prosocial process fit: normatively expected purchasing increases the prosocial premium
European Journal of Marketing
·
2019
·
4 authors
·
Open access
14
citations
Am I intruding? Developing a conceptualisation of advertising intrusiveness
Journal of Marketing Management
·
2018
·
3 authors
·
Open access
55
citations
There goes my hero again: sport scandal frequency and social identity driven response
Journal of Strategic Marketing
·
2017
·
3 authors
31
citations
Understanding how consumer education impacts shoppers over time: A longitudinal field study of unit price usage
Journal of Retailing and Consumer Services
·
2016
·
3 authors
·
Open access
16
citations
Sport Scandal and Sponsorship Decisions: Team Identification Matters
Journal of Sport Management
·
2016
·
3 authors
91
citations
Factors that influence young people's mental health help‐seeking behaviour: a study based on the Health Belief Model
Journal of Advanced Nursing
·
2014
·
4 authors
172
citations
Shouting from the Ivory Tower: A Marketing Approach to Improve Communication of Academic Research to Entrepreneurs
Entrepreneurship Theory and Practice
·
2013
·
4 authors
39
citations
How to stop binge drinking and speeding motorists: Effects of relational‐interdependent self‐construal and self‐referencing on attitudes toward social marketing
Journal of Consumer Behaviour
·
2013
·
4 authors
·
Open access
29
citations
Grocery product pricing and Australian supermarket consumers: gender differences in perceived importance levels
The International Review of Retail Distribution and Consumer Research
·
2011
·
2 authors
·
Open access
21
citations
Leveraging sponsorships on the Internet: Activation, congruence, and articulation
Psychology and Marketing
·
2008
·
3 authors
·
Open access
226
citations
Sponsorship-Linked Marketing: The Role of Articulation in Memory
Journal of Consumer Research
·
2006
·
5 authors
·
Open access
293
citations
SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX
Journal of Advertising
·
2005
·
3 authors
679
citations