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Mya Pronschinske Groza · Study
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Author
Mya Pronschinske Groza
3 works
· latest 2020
· 2 institutions
cluster: provisional
Works
3 shown
Women backing women: The role of crowdfunding in empowering female consumer-investors and entrepreneurs
Journal of Business Research
·
2020
·
1 author
92
citations
Attracting Facebook ‘Fans’: The Importance of Authenticity and Engagement as a Social Networking Strategy for Professional Sport Teams
Sport Marketing Quarterly
·
2012
·
2 authors
182
citations
Perceived Organizational Motives and Consumer Responses to Proactive and Reactive CSR
Journal of Business Ethics
·
2011
·
2 authors
·
Open access
555
citations