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Jessica Leigh Pallant · Study
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Author
Jessica Leigh Pallant
5 works
· latest 2021
· 1 institutions
cluster: provisional
ORCID 0000-0002-6030-2719
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Citations
267
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Most cited in this library
Product customization: A profile of consumer demand
2019 · 132 citations
Consumer cross-channel behaviour: is it always planned?
2020 · 52 citations
The 4Cs of mass customization in service industries: a customer lens
2020 · 42 citations
What drives consumers to customize products? The mediating role of brand experience
2021 · 34 citations
Self-selection and purchase value of research shoppers
2020 · 7 citations
Works
5 shown
What drives consumers to customize products? The mediating role of brand experience
Journal of Retailing and Consumer Services
·
2021
·
3 authors
34
citations
Consumer cross-channel behaviour: is it always planned?
International Journal of Retail & Distribution Management
·
2020
·
7 authors
·
Open access
52
citations
Self-selection and purchase value of research shoppers
International Journal of Retail & Distribution Management
·
2020
·
4 authors
·
Open access
7
citations
The 4Cs of mass customization in service industries: a customer lens
Journal of Services Marketing
·
2020
·
3 authors
42
citations
Product customization: A profile of consumer demand
Journal of Retailing and Consumer Services
·
2019
·
3 authors
132
citations