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Weisha Wang · Study

Home/Author

Weisha Wang

7 works· latest 2024· 3 institutionscluster: provisionalORCID 0000-0002-2985-3416

h-index7

i107

Citations386

Works here7

20

21

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24

Most cited in this library

The influence of creative packaging design on customer motivation to process and purchase decisions2022 · 89 citations
Smile or pity? Examine the impact of emoticon valence on customer satisfaction and purchase intention2021 · 81 citations
Contribution of Vocabulary Knowledge to Reading Comprehension Among Chinese Students: A Meta-Analysis2020 · 70 citations
Understanding customer satisfaction of augmented reality in retail: a human value orientation and consumption value perspective2022 · 54 citations
Reading Comprehension and Metalinguistic Knowledge in Chinese Readers: A Meta-Analysis2020 · 42 citations

Works

7 shown

The virtual new or the real old? The effect of temporal alignment between influencer virtuality and brand heritage narration on consumers' luxury consumption

Psychology and Marketing·2024·2 authors

30citations

Understanding customer satisfaction of augmented reality in retail: a human value orientation and consumption value perspective

Information Technology and People·2022·3 authors

54citations

The influence of creative packaging design on customer motivation to process and purchase decisions

Journal of Business Research·2022·3 authors·Open access

89citations

Smile or pity? Examine the impact of emoticon valence on customer satisfaction and purchase intention

Journal of Business Research·2021·2 authors·Open access

81citations

Contribution of Vocabulary Knowledge to Reading Comprehension Among Chinese Students: A Meta-Analysis

Frontiers in Psychology·2020·5 authors·review·Open access

70citations

Collaboration between East and West: influence of consumer dialectical self on attitude towards co-brand personality traits

International Marketing Review·2020·4 authors·Open access

20citations

Reading Comprehension and Metalinguistic Knowledge in Chinese Readers: A Meta-Analysis

Frontiers in Psychology·2020·5 authors·review·Open access

42citations