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Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Graeme Drummond · Study

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Graeme Drummond

4 works· latest 2010· 2 institutionscluster: provisional

h-index4

i104

Citations204

Works here4

05

06

07

10

Most cited in this library

Strategic Marketing: Planning and Control2007 · 80 citations
Consumer confusion in the UK wine industry2005 · 58 citations
Introduction to Marketing Concepts2006 · 49 citations
Strategic Marketing2010 · 17 citations

Works

4 shown

Strategic Marketing

Routledge eBooks·2010·3 authors·book

17citations

Strategic Marketing: Planning and Control

Routledge eBooks·2007·3 authors·book

80citations

Introduction to Marketing Concepts

Routledge eBooks·2006·2 authors·book

49citations

Consumer confusion in the UK wine industry

Journal of Wine Research·2005·2 authors

58citations