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Siwon Cho · Study
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Author
Siwon Cho
8 works
· latest 2016
· 1 institutions
cluster: provisional
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Citations
445
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Most cited in this library
Gender, fashion innovativeness and opinion leadership, and need for touch
2011 · 153 citations
Gender, Fashion Consumer Groups, and Shopping Orientation
2012 · 101 citations
Brand perception and brand repurchase intent in online apparel shopping: An examination of brand experience, image congruence, brand affect, and brand trust
2016 · 65 citations
Relationships among Gender, Fashion Leadership, Need for Affect, and Consumers' Apparel Shopping Preference
2014 · 43 citations
Gender, fashion consumer group, need for touch and K orean apparel consumers' shopping channel preference
2013 · 36 citations
Works
8 shown
Brand perception and brand repurchase intent in online apparel shopping: An examination of brand experience, image congruence, brand affect, and brand trust
Journal of Global Fashion Marketing
·
2016
·
3 authors
65
citations
College students’ frequency of use of information sources by fashion leadership and style of information processing
Fashion and Textiles
·
2015
·
2 authors
·
Open access
14
citations
Effects of need for touch, centrality of visual product aesthetics and gender on channel preference for apparel shopping
Journal of Global Fashion Marketing
·
2015
·
2 authors
19
citations
Influences of gender, need for affect, and tolerance for risk-taking on use of information sources
Journal of Fashion Marketing and Management
·
2014
·
2 authors
14
citations
Relationships among Gender, Fashion Leadership, Need for Affect, and Consumers' Apparel Shopping Preference
Family and Consumer Sciences Research Journal
·
2014
·
2 authors
43
citations
Gender, fashion consumer group, need for touch and K orean apparel consumers' shopping channel preference
International Journal of Consumer Studies
·
2013
·
2 authors
36
citations
Gender, Fashion Consumer Groups, and Shopping Orientation
Family and Consumer Sciences Research Journal
·
2012
·
2 authors
101
citations
Gender, fashion innovativeness and opinion leadership, and need for touch
Journal of Fashion Marketing and Management
·
2011
·
2 authors
153
citations