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SunAh Kim · Study

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SunAh Kim

1 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0001-9763-5042

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The competing roles of variety seeking in new brand adoption2023 · 18 citations

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The competing roles of variety seeking in new brand adoption

Journal of Retailing and Consumer Services·2023·3 authors

18citations