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Kati Suomi · Study

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Kati Suomi

9 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0002-2502-2885

h-index9

i109

Citations522

Works here9

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Most cited in this library

Antecedents and consequences of destination brand love — A case study from Finnish Lapland2018 · 225 citations
Branding higher education: an exploration of the role of internal branding on middle management in a university rebrand2019 · 89 citations
Focusing on dilemmas challenging reputation management in higher education2014 · 51 citations
Exploring the dimensions of brand reputation in higher education – a case study of a Finnish master’s degree programme2014 · 44 citations
Employee Engagement and Internal Branding: Two Sides of the Same Coin?2019 · 34 citations

Works

9 shown

Layers of love – exploring the interactive layers of brand love in the social media setting

European Journal of Marketing·2023·3 authors·Open access

20citations

Branding higher education: an exploration of the role of internal branding on middle management in a university rebrand

Tertiary Education and Management·2019·2 authors·Open access

89citations

Employee Engagement and Internal Branding: Two Sides of the Same Coin?

Corporate Reputation Review·2019·5 authors·Open access

34citations

Revisiting “the shotgun wedding of industry and academia”—empirical evidence from Finland

International Review on Public and Nonprofit Marketing·2019·5 authors·Open access

12citations

Unraveling Mechanisms of Value Cocreation in Festivals

Event Management·2018·3 authors·Open access

19citations

Antecedents and consequences of destination brand love — A case study from Finnish Lapland

Tourism Management·2018·3 authors·Open access

225citations

Challenges in delivering brand promise – focusing on municipal healthcare organisations

International Journal of Public Sector Management·2015·5 authors·Open access

28citations

Exploring the dimensions of brand reputation in higher education – a case study of a Finnish master’s degree programme

Journal of Higher Education Policy and Management·2014·1 author

44citations

Focusing on dilemmas challenging reputation management in higher education

International Journal of Educational Management·2014·5 authors

51citations