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Maria Veronica Amelia · Study

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Maria Veronica Amelia

1 works· latest 2022· 1 institutionscluster: provisional

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How does involvement build loyalty towards music-streaming platforms? A multi-analytical SEM-ANN technique2022 · 30 citations

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How does involvement build loyalty towards music-streaming platforms? A multi-analytical SEM-ANN technique

Journal of Product & Brand Management·2022·6 authors·Open access

30citations