S
Study
Academic Library
Search
Shelves
Open access
My library
Review
Pieter Pauwels · Study
Home
/
Author
Pieter Pauwels
10 works
· latest 2011
· 1 institutions
cluster: provisional
ORCID 0000-0001-8020-4609
Works
10 shown
The bright-side and dark-side effects of embedded ties in business-to-business innovation
VU Research Portal
·
2011
·
5 authors
307
citations
Global purchasing strategy: Conceptualization and measurement
Industrial Marketing Management
·
2006
·
3 authors
111
citations
Global purchasing: State of the art and research directions
Journal of Purchasing and Supply Management
·
2006
·
3 authors
138
citations
The effect of strategic and tactical cause‐related marketing on consumers' brand loyalty
Journal of Consumer Marketing
·
2006
·
3 authors
244
citations
Strategic flexibility, rigidity and barriers to the development of absorptive capacity in business markets: Themes and research perspectives
Industrial Marketing Management
·
2005
·
3 authors
137
citations
The effect of customer card programs
International Journal of Service Industry Management
·
2004
·
3 authors
·
Open access
108
citations
Online Travel Service Quality: the Role of Pre-Transaction Services
Total Quality Management & Business Excellence
·
2004
·
3 authors
·
Open access
68
citations
A technological contingency perspective on the depth and scope of international outsourcing
Journal of International Management
·
2004
·
4 authors
·
Open access
89
citations
Buying Business Services
International Journal of Service Industry Management
·
2003
·
1 author
51
citations
A Strategy Process Perspective on Export Withdrawal
Journal of International Marketing
·
1999
·
2 authors
105
citations