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Nada I. Nasr · Study

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Nada I. Nasr

3 works· latest 2005· 2 institutionscluster: provisional

h-index3

i103

Citations1,185

Works here3

98

05

Most cited in this library

Customer lifetime value: Marketing models and applications1998 · 975 citations
Control techniques and upward flow of information in franchising in distant markets: conceptualization and preliminary evidence1998 · 168 citations
A Review of Two Text-Mining Packages2005 · 42 citations

Works

3 shown

A Review of Two Text-Mining Packages

The American Statistician·2005·5 authors

42citations

Customer lifetime value: Marketing models and applications

Journal of Interactive Marketing·1998·2 authors

975citations

Control techniques and upward flow of information in franchising in distant markets: conceptualization and preliminary evidence

Journal of Business Venturing·1998·2 authors·Open access

168citations