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Maro Vlachopoulou · Study
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Author
Maro Vlachopoulou
30 works
· latest 2025
· 1 institutions
cluster: provisional
ORCID 0000-0002-8373-6392
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i10
24
Citations
2,214
Works here
30
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Most cited in this library
A conceptual framework for supply chain collaboration: empirical evidence from the agri‐food industry
2007 · 474 citations
Modeling users’ acceptance of mobile services
2012 · 296 citations
Virtual e-Chain (VeC) model for supply chain collaboration
2003 · 234 citations
Social media metrics and analytics in marketing – S3M: A mapping literature review
2017 · 181 citations
Artificial Intelligence in Digital Marketing: Insights from a Comprehensive Review
2023 · 168 citations
Works
30 shown
Marketing Complexity of Smart Consumer Products to Global Millennial Segments
IGI Global eBooks
·
2025
·
5 authors
·
chapter
12
citations
Purchasing Decisions with Reference Points and Prospect Theory in the Metaverse
Administrative Sciences
·
2025
·
5 authors
·
Open access
6
citations
Artificial Intelligence in Digital Marketing: Insights from a Comprehensive Review
Information
·
2023
·
2 authors
·
Open access
168
citations
Positioning a Personal Political Brand on YouTube with Points of Different Visual Storytelling
Journal of Political Marketing
·
2023
·
3 authors
12
citations
Start-Up Ecosystem (StUpEco): A Conceptual Framework and Empirical Research
Journal of Open Innovation Technology Market and Complexity
·
2022
·
3 authors
·
Open access
77
citations
Modeling Facebook users' behavior towards the use of pages related to healthy diet and sport activities
RePEc: Research Papers in Economics
·
2021
·
3 authors
·
Open access
6
citations
Analyzing AgriFood-Tech e-Business Models
Sustainability
·
2021
·
4 authors
·
Open access
71
citations
Editorial
ECONOMIA AGRO-ALIMENTARE
·
2021
·
10 authors
·
editorial
·
Open access
0
citations
Mobile Shopping Consumers’ Behavior: An Exploratory Study and Review
Journal of theoretical and applied electronic commerce research
·
2017
·
4 authors
·
Open access
81
citations
Social media metrics and analytics in marketing – S3M: A mapping literature review
International Journal of Information Management
·
2017
·
2 authors
181
citations
Bibliometrics and altmetrics literature review
Performance Measurement and Metrics
·
2017
·
3 authors
54
citations
Investigating Factors Influencing Use of B2B E-Marketplaces in Greek Firms: The B2B e-MarkFLU Framework
International Journal of Business Research and Development
·
2015
·
2 authors
·
Open access
8
citations
Determinants of suppliers' level of use of B2B e‐marketplaces
Industrial Management & Data Systems
·
2012
·
2 authors
36
citations
Modeling users’ acceptance of mobile services
Electronic Commerce Research
·
2012
·
4 authors
296
citations
Examining Behavioral Intention Toward Mobile Services
International Journal of E-Services and Mobile Applications
·
2011
·
3 authors
13
citations
Perceptions towards Online Shopping: Analyzing the Greek University Students’ Attitude
Communications of the IBIMA
·
2010
·
3 authors
·
Open access
63
citations
The role of trust in the transition from traditional to electronic B2B relationships in agri-food chains
Computers and Electronics in Agriculture
·
2009
·
5 authors
·
Open access
59
citations
Understanding the factors affecting e‐business adoption and impact on logistics processes
Journal of Manufacturing Technology Management
·
2009
·
3 authors
·
Open access
30
citations
A typology framework of Greek business-to-business electronic marketplaces
International Journal of Business Innovation and Research
·
2009
·
3 authors
6
citations
Exploring the impact of e-business adoption on logistics processes: empirical evidence from the food industry
International Journal of Logistics Research and Applications
·
2007
·
3 authors
·
Open access
31
citations
A conceptual framework for supply chain collaboration: empirical evidence from the agri‐food industry
Supply Chain Management An International Journal
·
2007
·
4 authors
·
Open access
474
citations
Evaluation of integration technology approaches in the healthcare supply chain
International Journal of Value Chain Management
·
2007
·
4 authors
26
citations
Integrating supply chain operations in the internet era
International Journal of Logistics Systems and Management
·
2007
·
3 authors
·
Open access
18
citations
Enterprise Resource Planning (ERP) in a construction company
International Journal of Business Information Systems
·
2006
·
2 authors
26
citations
Partners relationship management of e‐logistics networks
Asia Pacific Journal of Marketing and Logistics
·
2005
·
3 authors
9
citations
Exploring clusters and their value as types of business networks in the agricultural sector
Operational Research
·
2005
·
3 authors
11
citations
E‐volution of a supply chain: cases and best practices
Internet Research
·
2004
·
4 authors
65
citations
Virtual e-Chain (VeC) model for supply chain collaboration
International Journal of Production Economics
·
2003
·
3 authors
234
citations
Partnership alliances in virtual markets
International Journal of Physical Distribution & Logistics Management
·
2003
·
2 authors
35
citations
Geographic information systems in warehouse site selection decisions
International Journal of Production Economics
·
2001
·
3 authors
106
citations