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Christian Dussart · Study
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Author
Christian Dussart
7 works
· latest 2010
· 3 institutions
cluster: provisional
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5
i10
5
Citations
192
Works here
7
85
98
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07
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10
Most cited in this library
Category management:
1998 · 87 citations
Transformative Power of e-Business Over Consumer Brands
2001 · 40 citations
Advertisers and the Factual Content of Advertising
1985 · 34 citations
Internet: the one-plus-eight `re-volutions'
2000 · 16 citations
L'évolution du marketing
2007 · 15 citations
Works
7 shown
Le vin de cépage
Décisions Marketing
·
2010
·
3 authors
·
Open access
0
citations
Le Kalimotxo : cocktail hérétique ou nouvelle opportunité pour la filière vin ?
Décisions Marketing
·
2008
·
2 authors
·
Open access
0
citations
L'évolution du marketing
Gestion
·
2007
·
2 authors
15
citations
Transformative Power of e-Business Over Consumer Brands
European Management Journal
·
2001
·
1 author
40
citations
Internet: the one-plus-eight `re-volutions'
European Management Journal
·
2000
·
1 author
16
citations
Category management:
European Management Journal
·
1998
·
1 author
87
citations
Advertisers and the Factual Content of Advertising
Journal of Advertising
·
1985
·
3 authors
34
citations