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Jung–hye Shin · Study
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Jung–hye Shin
1 works
· latest 2019
· 1 institutions
cluster: provisional
ORCID 0000-0002-3443-8647
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How 3D Virtual Reality Stores Can Shape Consumer Purchase Decisions: The Roles of Informativeness and Playfulness
2019 · 332 citations
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How 3D Virtual Reality Stores Can Shape Consumer Purchase Decisions: The Roles of Informativeness and Playfulness
Journal of Interactive Marketing
·
2019
·
3 authors
332
citations