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Melvyn Hirst · Study
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Author
Melvyn Hirst
2 works
· latest 1991
· 1 institutions
cluster: provisional
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91
Most cited in this library
Personal computer software for use in marketing education (part 1)
1991 · 12 citations
Personal computer software for use in marketing education. Part 2
1991 · 6 citations
Works
2 shown
Personal computer software for use in marketing education (part 1)
Journal of Marketing Management
·
1991
·
1 author
12
citations
Personal computer software for use in marketing education. Part 2
Journal of Marketing Management
·
1991
·
1 author
6
citations