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Sungwook Min · Study
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Author
Sungwook Min
6 works
· latest 2016
· 1 institutions
cluster: provisional
ORCID 0000-0003-1823-6583
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Most cited in this library
Business Model Innovation Performance: When does Adding a New Business Model Benefit an Incumbent?
2015 · 268 citations
Is the First to Market the First to Fail? Empirical Evidence for Industrial Goods Businesses
2002 · 226 citations
Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New versus Incrementally New Product-Markets
2006 · 172 citations
Market share, profit margin, and marketing efficiency of early movers, bricks and clicks, and specialists in e-commerce
2004 · 102 citations
Strategic marketing capability: Mobilizing technological resources for new product advantage
2016 · 66 citations
Works
6 shown
Strategic marketing capability: Mobilizing technological resources for new product advantage
Journal of Business Research
·
2016
·
3 authors
66
citations
Customer Acquisition and Retention Spending: An Analytical Model and Empirical Investigation in Wireless Telecommunications Markets
Journal of Marketing Research
·
2016
·
4 authors
·
Open access
59
citations
Business Model Innovation Performance: When does Adding a New Business Model Benefit an Incumbent?
Strategic Entrepreneurship Journal
·
2015
·
2 authors
268
citations
Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New versus Incrementally New Product-Markets
Journal of Marketing
·
2006
·
2 authors
172
citations
Market share, profit margin, and marketing efficiency of early movers, bricks and clicks, and specialists in e-commerce
Journal of Business Research
·
2004
·
2 authors
102
citations
Is the First to Market the First to Fail? Empirical Evidence for Industrial Goods Businesses
Journal of Marketing Research
·
2002
·
1 author
226
citations