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Alexandra J. Campbell · Study
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Author
Alexandra J. Campbell
11 works
· latest 2003
· 1 institutions
cluster: provisional
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Citations
1,232
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11
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03
Most cited in this library
Creating customer knowledge competence: managing customer relationship management programs strategically
2003 · 368 citations
Effect of Environmental Dynamism on Relational Governance in Manufacturer-Supplier Relationships: A Contingency Framework and an Empirical Test
2003 · 186 citations
Do Customer Partnerships Improve New Product Success Rates?
1999 · 182 citations
Relationship marketing in consumer markets: A comparison of managerial and consumer attitudes about information privacy
1997 · 156 citations
Managed Networks: Creating Strategic Advantage
1996 · 78 citations
Works
11 shown
Using customer relationships to acquire technological innovation
Journal of Business Research
·
2003
·
3 authors
43
citations
Effect of Environmental Dynamism on Relational Governance in Manufacturer-Supplier Relationships: A Contingency Framework and an Empirical Test
Journal of the Academy of Marketing Science
·
2003
·
2 authors
186
citations
Creating customer knowledge competence: managing customer relationship management programs strategically
Industrial Marketing Management
·
2003
·
1 author
368
citations
Do Customer Partnerships Improve New Product Success Rates?
Industrial Marketing Management
·
1999
·
2 authors
182
citations
Do internal departmental relationships influence buyers’ expectations about external supply partnerships?
Journal of Business and Industrial Marketing
·
1998
·
1 author
29
citations
Cooperation in international value chains: comparing an exporter’s supplier versus customer relationships
Journal of Business and Industrial Marketing
·
1998
·
1 author
42
citations
Buyer‐supplier partnerships: flip sides of the same coin?
Journal of Business and Industrial Marketing
·
1997
·
1 author
61
citations
What Affects Expectations of Mutuality in Business Relationships?
The Journal of Marketing Theory and Practice
·
1997
·
1 author
47
citations
Relationship marketing in consumer markets: A comparison of managerial and consumer attitudes about information privacy
Journal of Direct Marketing
·
1997
·
1 author
156
citations
Can Market-Based Contracts Substitute for Alliances in High Technology Markets?
Journal of International Business Studies
·
1996
·
3 authors
40
citations
Managed Networks: Creating Strategic Advantage
Sage eBooks
·
1996
·
1 author
·
chapter
78
citations