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Kenneth R. Deal · Study

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Kenneth R. Deal

2 works· latest 1979· 1 institutionscluster: provisional

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i102

Citations226

Works here2

76

79

Most cited in this library

Optimizing Advertising Expenditures in a Dynamic Duopoly1979 · 182 citations
Verification of the theoretical consistency of a differential game in advertising1976 · 44 citations

Works

2 shown

Optimizing Advertising Expenditures in a Dynamic Duopoly

Operations Research·1979·1 author

182citations

Verification of the theoretical consistency of a differential game in advertising

·1976·2 authors·Open access

44citations