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Kevin Bradford · Study

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Kevin Bradford

11 works· latest 2020· 2 institutionscluster: provisional

h-index11

i1011

Citations1,444

Works here11

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Most cited in this library

Personal Selling and Sales Management: A Relationship Marketing Perspective1999 · 800 citations
Managing conflict to improve the effectiveness of retail networks2004 · 131 citations
The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents2009 · 110 citations
Creativity in buyer–seller relationships: The role of governance2008 · 99 citations
The embedded sales force: Connecting buying and selling organizations2010 · 94 citations

Works

11 shown

Internal selling: Antecedents and the importance of networking ability in converting internal selling behavior into salesperson performance

Journal of Business Research·2020·5 authors

31citations

Strategic Account Management: Conceptualizing, Integrating, and extending the Domain From Fluid to Dedicated accounts

Journal of Personal Selling and Sales Management·2012·4 authors

38citations

Countermarketing and Demarketing against Product Diversion: Forensic Research in the Firearms Industry

Journal of Public Policy & Marketing·2010·3 authors·Open access

22citations

The embedded sales force: Connecting buying and selling organizations

Marketing Letters·2010·10 authors

94citations

The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents

Journal of Business Ethics·2009·2 authors

110citations

How Suppliers Affect Trust with Their Customers: The Role of Salesperson Job Satisfaction and Perceived Customer Importance

The Journal of Marketing Theory and Practice·2009·3 authors

39citations

Salespersons’ Management of Conflict in Buyer–Seller Relationships

Journal of Personal Selling and Sales Management·2009·2 authors

63citations

Creativity in buyer–seller relationships: The role of governance

International Journal of Research in Marketing·2008·3 authors·Open access

99citations

Countermarketing in the Courts: The Case of Marketing Channels and Firearms Diversion

Journal of Public Policy & Marketing·2005·3 authors

17citations

Managing conflict to improve the effectiveness of retail networks

Journal of Retailing·2004·2 authors

131citations

Personal Selling and Sales Management: A Relationship Marketing Perspective

Journal of the Academy of Marketing Science·1999·2 authors

800citations