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The handbook of forecasting a manager’s guide · Study

WorkThe handbook of forecasting a manager’s guide

Unknown author1988

Work1988

The handbook of forecasting a manager’s guide

Unknown author

39 citations·0/0 files stored·Journal of the Academy of Marketing Science

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Forecasting Techniques and Applications Competitive and Knowledge Intelligence Innovation Diffusion and Forecasting

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1983The Handbook of Forecasting: A Manager's Guide.

Cited by

2001Index Construction with Formative Indicators: An Alternative to Scale Development 1994Pretesting in Questionnaire Design: The Impact of Respondent Characteristics on Error Detection 1991Automatic forecasting software: A survey and evaluation 2002Managerial evaluation of sales forecasting effectiveness: A MIMIC modeling approach 2002A model of export sales forecasting behavior and performance: development and testing 2015Towards decision analytics in product portfolio management 1991Personal computer software for use in marketing education. Part 2

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Details

Year1988

Typeother

Published1988-09-01

VenueJournal of the Academy of Marketing Science

ISSN-L0092-0703

Languageen

Citations39

Files0 public / 0

ShelfForecasting Techniques and Applications

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doi10.1007/bf02723368

openalex_workW122861804

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