SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Marketing Strategy on Different Stages Plc and its Marketing Implications on Fmcg Products
5 references·0 citing·18 second hop
Marketing Strategy on Different Stages Plc and its Marketing Implications on Fmcg Products (2013)Marketing Strategy on Different Stages Pl…Strategic Marketing: Planning and Control (2007)Strategic Marketing: Planning…Product Life Cycle Management (2003)Product Life Cycle ManagementStrategic Market Management (1984)Strategic Market ManagementEssentials of Marketing (1979)Essentials of MarketingProduct Life Cycles as Marketing Models (1967)Product Life Cycles as Market…Zero defections: quality comes to services. (1990)Exploring corporate strategy (1997)Obtaining employee commitment to living the brand of the organisation (2006)STRATEGIC INTEGRATED COMMUNICATION IMPLEMENTATION: TOWARDS A SOUTH AFRICAN CONCEPTUAL MODEL (2006)The Practice of Management (2012)The Use of Demographic and Psychographic Segmentation to Creating Marketing Strategy of Brand Loyalty (2019)The Effect of a Market Orientation on Business Profitability (1990)Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures (1994)The Comparative Advantage Theory of Competition (1995)A Benefit-based Segmentation of a Nonresident Summer Travel Market (1992)Strong brands and corporate brands (2006)Believe it or not: Credibility of blogs in tourism (2008)An Analysis of Product Lifetimes in a Technologically Dynamic Industry (1998)A Critical Review of Marketing Research on Diffusion of New Products (2007)A Supply Risk Reduction Model Using Integrated Multicriteria Decision Making (2008)Marketing and Sales: Strategic Alignment and Functional Implementation (1996)Framework of a Product Lifecycle Costing System (2005)Understanding the organizational impact of PLM systems: evidence from an aerospace company (2012)
this work references cited by second hop

References

  • 1984Strategic Market Management1,271 cited
  • 1967Product Life Cycles as Marketing Models309 cited
  • 1979Essentials of Marketing263 cited
  • 2007Strategic Marketing: Planning and Control80 cited
  • 2003Product Life Cycle Management75 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work