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Grundlagen der Preisfairness – Bestandsaufnahme und Ansätze für zukünftige Forschung
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References

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  • 2017A Theory of Cognitive Dissonance18,122 cited
  • 1965Inequity In Social Exchange10,813 cited
  • 1963Towards an understanding of inequity.5,146 cited
  • 1933The Economics of Welfare5,138 cited
  • 1963Social Behavior: Its Elementary Forms4,692 cited
  • 2000Fairness as a Constraint on Profit Seeking: Entitlements in the Market3,159 cited
  • 1986Fairness and the Assumptions of Economics2,462 cited
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  • 1989Consumer Perceptions of Interpersonal Equity and Satisfaction in Transactions: A Field Survey Approach2,084 cited
  • 1980Pricing: Making Profitable Decisions1,780 cited
  • 2004The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions1,473 cited
  • 2003Consumer Perceptions of Price (Un)Fairness1,077 cited
  • 1999Perceptions of Price Unfairness: Antecedents and Consequences941 cited
  • 1989Equity and Disconfirmation Perceptions as Influences on Merchant and Product Satisfaction930 cited
  • 2003Angry Customers don't Come Back, They Get Back: The Experience and Behavioral Implications of Anger and Dissatisfaction in Services

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