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Christian Salmon. Storytelling. La máquina de fabricar historias y formatear las mentes
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Christian Salmon. Storytelling. La máquina de fabricar historias y formatear las mentes (2009)Christian Salmon. Storytelling. La máquin…The magic space. Once upon a time intergenerational storytelling and Mr. Neoliberalism (2020)The magic space. Once upon a …Anatomía del relato político: conceptualización, funciones y piezas de una herramienta comunicacional estratégica. El caso del presidente Mauricio Macri (2015-2018) (2020)Anatomía del relato político:…Diseño digital transmedia para espacios expositivos (2019)Diseño digital transmedia par…Contribution of storytelling for the creation of emotional marketing in a company of purified water of bahía de Caráquez, Ecuador 2019 (2019)Contribution of storytelling …Emotion in the Workplace: A Reappraisal (1995)Dirección de Marketing (2012)The Managed Heart (2012)Telling the tale: applying a strategic brand storytelling process for STP planning (2021)The Role of Storytelling in Advertising Design to Enhance the Brand (2024)Flow: the psychology of optimal experience (1990)Learning in the Museum (2002)Institutional history of an interactive science center: The founding and development of the Exploratorium (2008)Digitalización de Espacios Expositivos (2025)The Value of Narrativity in the Representation of Reality (1980)Social Research Methods: Qualitative and Quantitative Approaches (2002)A Rhetoric of Motives (2017)The Ritual Process: Structure and Anti-Structure (1976)Discipline and Punish: The Birth of the Prison. (1996)The Birth of Biopolitics: Lectures at the Collège de France, 1978-1979 (2008)
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  • 2019Contribution of storytelling for the creation of emotional marketing in a company of purified water of bahía de Caráquez, Ecuador 201922 cited
  • 2020Anatomía del relato político: conceptualización, funciones y piezas de una herramienta comunicacional estratégica. El caso del presidente Mauricio Macri (2015-2018)4 cited
  • 2020The magic space. Once upon a time intergenerational storytelling and Mr. Neoliberalism3 cited
  • 2019Diseño digital transmedia para espacios expositivos2 cited

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