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Childhood and Consumer Culture

64 citations0/0 files storedPalgrave Macmillan UK eBooks

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Consumer Behavior in Brand Consumption and Identification Child Development and Digital Technology Consumer Behavior and Market Dynamics

Abstract

In recent years children have become an increasingly important consumer market, and there is growing concern about the 'commercialisation' of childhood. This book sheds light on these debates, offerin

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2008Kids rule!: Nickelodeon and consumer citizenship

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