BookUnderstanding Attitudes and Predicting Social BehaviorIcek Ajzen1980Understanding Attitudes and Predicting Social BehaviorIcek Ajzen, Martin Fishbein1980-03-17book25,805 citationsclosedNo readable copy stored yet — this record is metadata only.Behavioral Health and InterventionsSocial and Intergroup PsychologyEnvironmental Education and SustainabilityAbstractCore text in attitude courses. Explains theory and reasoned action model and then applies the model to various cases.Citations in this libraryStored only when both papers are in the corpus — 25,805 citations exist upstream.Cited by1991The theory of planned behavior1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models1985From Intentions to Actions: A Theory of Planned Behavior1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity2001Efficacy of the Theory of Planned Behaviour: A meta‐analytic review2001Conceptualizing Stigma1986The Elaboration Likelihood Model of Persuasion1995Understanding Information Technology Usage: A Test of Competing Models