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How can employees engage customers?

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References

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1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
1988On the Evaluation of Structural Equation Models26,139 cited
1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
1996The Behavioral Consequences of Service Quality11,994 cited
1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
2010Satisfaction: a behavioral perspective on the consumer6,042 cited
1990Zero defections: quality comes to services.5,373 cited
1990Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses4,950 cited
1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,897 cited
1990Relationship Quality in Services Selling: An Interpersonal Influence Perspective4,760 cited
1993Factors Affecting Trust in Market Research Relationships3,649 cited
2013Sex Differences in Social Behavior3,322 cited
1994Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research3,313 cited
2001

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Gender differences in personality traits across cultures: Robust and surprising findings.

2,980 cited

1973Social penetration: The development of interpersonal relationships2,836 cited

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