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Category Management - A Pervasive New Vertical/Horizontal Format · Study

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PreprintCategory Management - A Pervasive New Vertical/Horizontal Format

Unknown author2011

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Preprintgreen2011

Category Management - A Pervasive New Vertical/Horizontal Format

Unknown author

40 citations·0/0 files stored·SSRN Electronic Journal

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Consumer Market Behavior and Pricing Merger and Competition Analysis Supply Chain and Inventory Management

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References

2000Determinants and outcomes of plan objectivity and implementation in category management relationships

Cited by

2003Analysis of Antitrust Challenges to Category Captain Arrangements 2007An analysis of suppliers’ roles in category management collaboration 2010Retail Assortment Planning Under Category Captainship 2009Developing a framework to improve retail category management through category captain arrangements 2007Category management, product assortment, and consumer welfare 2007Category Captainship: Outsourcing Retail Category Management 2014Manufacturer and Retailer Brands: Is Strategic Coexistence the Norm?2014The Impact of Category Captainship on the Breadth and Appeal of a Retailer's Assortment

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2007Antecedents and consequences of opportunism in buyer–supplier relations: Research synthesis and new frontiersarticle · 1 shared reference 2004The use of category management practices to obtain a sustainable competitive advantage in the fast‐moving‐consumer‐goods industryarticle · 1 shared reference 2017Information Sharing, Advice Provision, or Delegation: What Leads to Higher Trust and Trustworthiness?article · 1 shared reference 2011What constitutes a “good assortment”? A scale for measuring consumers' perceptions of an assortment offered in a grocery categoryarticle · 1 shared reference 2000Supply chain management in a networked economyarticle · 1 shared reference 2011Is Retail Category Management Worth the Effort (and Does a Category Captain Help or Hinder)?article · 1 shared reference

Details

Year2011

Typepreprint

Published2011-01-01

VenueSSRN Electronic Journal

ISSN-L1556-5068

Languageen

Citations40

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.2139/ssrn.1805129

openalex_workW1501394432

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