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Category Management - A Pervasive New Vertical/Horizontal Format

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References

2000Determinants and outcomes of plan objectivity and implementation in category management relationships140 cited

Cited by

2003Analysis of Antitrust Challenges to Category Captain Arrangements74 cited
2007An analysis of suppliers’ roles in category management collaboration37 cited
2010Retail Assortment Planning Under Category Captainship37 cited
2009Developing a framework to improve retail category management through category captain arrangements29 cited
2007Category management, product assortment, and consumer welfare28 cited
2007Category Captainship: Outsourcing Retail Category Management20 cited
2014Manufacturer and Retailer Brands: Is Strategic Coexistence the Norm?17 cited
2014The Impact of Category Captainship on the Breadth and Appeal of a Retailer's Assortment17 cited
2001The Public Interest and Private Economic Power: A Case Study of the Northeast Dairy Compact17 cited
2019Store-brand introduction and production arrangement in the presence of multiple retailers13 cited

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