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‘What you see is what you get’: Service quality, students’ perceptions and satisfaction at South African universities
13 references·1 citing·41 second hop
‘What you see is what you get’: Service quality, students’ perceptions and satisfaction at South African universities (2009)‘What you see is what you get’: Service q…Students’ preferences for university: a conjoint analysis (2002)Students’ preferences for uni…Service Quality Evaluation in the Higher Education Sector: An Empirical Investigation of Students' Perceptions (2002)Service Quality Evaluation in…Timings and trade‐offs in the marketing of higher education courses: a conjoint approach (2001)Timings and trade‐offs in the…Higher education institution image: acorrespondence analysis approach (2001)Higher education institution …Student Satisfaction with Tertiary Institution and Recommending it to Prospective Students (2000)Student Satisfaction with Ter…Student perceptions of service quality in a UK university business and management faculty (2000)Student perceptions of servic…University Image: The Benefits of Assessment and Modeling (1999)University Image: The Benefit…The marketing strategies of universities in the United Kingdom (1999)The marketing strategies of u…Importance‐performance analysis as a strategic tool for service marketers: the case of service quality perceptions of business students in New Zealand and the USA (1999)Importance‐performance analys…Measuring customer satisfaction in higher education (1998)Measuring customer satisfacti…Linking student satisfaction and service quality perceptions: the case of university education (1997)Linking student satisfaction …What Matters in College? Four Critical Years Revisited. (1994)What Matters in College? Four…SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)SERVQUAL: A multiple-Item Sca…Educational Management (2013)Educational ManagementStrategic Management and Marketing in the Service Sector (1984)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Behavioral Consequences of Service Quality (1996)Evolving to a New Dominant Logic for Marketing (2003)Measuring Service Quality: A Reexamination and Extension (1992)Examining the motivation, perceived performance, and behavioral intentions of convention attendees: Evidence from a regional conference (2006)Importance values for Importance–Performance Analysis: A formula for spreading out values derived from preference rankings (2006)International students' decision‐making process (2006)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research (1994)Key Factors Influencing Student Satisfaction Related to Recruitment and Retention (2001)The configuration of the university image and its relationship with the satisfaction of students (2002)Structural Equation Modeling with LISREL (1988)LISREL Approaches to Interaction Effects in Multiple Regression (1996)LISREL Approaches to Interaction Effects in Multiple Regression (1998)Utilizing the brand ecosystem framework in designing branding strategies for higher education (2011)University image and its relationship to student satisfaction- case of the Middle Eastern private business schools (2014)Revisiting the ‘university image model’ for higher education institutions’ sustainability (2020)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)The Effect of a Market Orientation on Business Profitability (1990)University evaluation‐selection: a Turkish case (2006)We've got minorities, yes we do: visual representations of racial and ethnic diversity in college recruitment materials (2013)The determinants of university strategic positioning: a reappraisal of the organisation (2019)Marketing Research: An Applied Orientation (1994)Strategic Marketing for Educational Institutions (1995)Brand harmonization in the international higher education market (2007)Toward the Model of University Image: The Influence of Brand Personality, External Prestige, and Reputation (2008)Vocational education in Indonesia: History, development, opportunities, and challenges (2020)A Multistage Model of Customers' Assessments of Service Quality and Value (1991)Images, Satisfaction and Antecedents: Drivers of Student Loyalty? A Case Study of a Norwegian University College (2007)A study examining the students satisfaction in higher education (2010)Examining student satisfaction with higher education services (2010)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Importance‐performance analysis: a useful tool for directing continuous quality improvement in higher education (2004)Service quality in higher education: The role of student expectations (2007)Does Active Learning Work? A Review of the Research (2004)RESEARCH AND PRACTICE OF STUDENT RETENTION: WHAT NEXT? (2006)Unmasking the Effects of Student Engagement on First-Year College Grades and Persistence (2008)Universities in a competitive global marketplace (2006)University and course choice (2006)
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References

  • 1988SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality21,113 cited
  • 1994What Matters in College? Four Critical Years Revisited.5,745 cited
  • 1997Linking student satisfaction and service quality perceptions: the case of university education619 cited
  • 2002Students’ preferences for university: a conjoint analysis534 cited
  • 2000Student perceptions of service quality in a UK university business and management faculty510 cited
  • 1998Measuring customer satisfaction in higher education361 cited
  • 1999Importance‐performance analysis as a strategic tool for service marketers: the case of service quality perceptions of business students in New Zealand and the USA350 cited
  • 2001Higher education institution image: acorrespondence analysis approach337 cited
  • 1999University Image: The Benefits of Assessment and Modeling139 cited
  • 1999The marketing strategies of universities in the United Kingdom132 cited
  • 2002Service Quality Evaluation in the Higher Education Sector: An Empirical Investigation of Students' Perceptions123 cited
  • 2001Timings and trade‐offs in the marketing of higher education courses: a conjoint approach114 cited
  • 2000Student Satisfaction with Tertiary Institution and Recommending it to Prospective Students47 cited

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Educational Management
30 cited