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SECTION I: Introduction 1 - Globalization and its Antinomies: Negotiating a Fair Trade Movement Douglas L. Murray and Laura T. Raynolds 2 - Fair / Alternative Trade: Historical and Empirical Dimensions Laura T. Raynolds and Michael A. Long 3 - Fair Trade in the Agriculture and Food Sector: Analytical Dimensions Laura T. Raynolds and John Wilkinson SECTION II: Fair Trade In The Global North 4 - Northern Social Movements and Fair Trade Stephanie Barrientos, Michael E. Conroy and Elaine Jones 5 - Fair Trade Bananas: Broadening the Movement and Market in the United States Laura T. Raynolds 6 - Fair Trade Coffee in the U.S.: Why Companies Join the Movement Ann Grodnik and Michael E. Conroy 7 - Mainstreaming Fair Trade in Global Production Networks: Own Brand Fruit and Chocolate in UK Supermarkets Stephanie Barrientos and Sally Smith SECTION III: Fair Trade In The Global South 8 - Fair Trade in the Global South John Wilkinson and Gilberto Mascarenhas 9 - Fair Trade Coffee in Mexico: At the Center of the Debates Marie-Christine Renard and Victor Perez-Grovas 10 - The Making of the Fair Trade Movement in the South - The Brazilian Case John Wilkinson and Gilberto Mascarenhas 11 - Fair Trade and Quinoa from the Southern Bolivian Altiplano By: Zina Caceres, Aurelie Carimentrand and John Wilkinson 12 - Reconstructing Fairness: Fair Trade Conventions and Worker Empowerment in South African Horticulture By: Sandra Kruger and Andries du Toit SECTION IV: Fair Trade As An Emerging Global Movement 13 - Fair Trade: Contemporary Challenges and Future Prospects By Laura T. Raynolds and Douglas L. Murray
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