Articlediamond1990

THE INFLUENCE OF FACIAL HAIR ON IMPRESSION FORMATION

50 citations0/0 files storedSocial Behavior and Personality An International Journal

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Evolutionary Psychology and Human Behavior Social and Intergroup Psychology Names, Identity, and Discrimination Research

Abstract

The influence of facial hair on the perception of a job applicant by persons in business was examined in this study. Subjects were 228 persons in management positions who made hiring decisions. Subjects were shown ink sketches of six male job applicants. The sketches varied on three facial hair dimensions-clean shaven, moustached, and bearded. Sketches were evaluated on semantic differential scales. Results indicated consistently more positive perceptions of social/physical attractiveness, personality, competency, and composure for men with facial hair.

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References

1972The attraction paradigm 1974THE EFFECT OF INTERACTION BEHAVIOR ON SOURCE CREDIBILITY, HOMOPHILY, AND INTERPERSONAL ATTRACTION 1983Toward a Contextual Social Psychology of Clothing: A Synthesis of Symbolic Interactionist and Cognitive Theoretical Perspectives 1986Effect of Garment Style on the Perception of Personal Traits 1989Beardedness as a Factor in Perceived Masculinity 1971JOB APPLICANT ATTRIBUTES JUDGED IMPORTANT ACROSS SEVEN DIVERSE OCCUPATIONS1 1987A review of the effects of non‐verbal cues on the performance appraisal process 1988Effect of Clothing Masculinity on Perceptions of Managerial Traits: Does Gender of the Perceiver Make a Difference?

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