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GREEN BUSINESS: CHALLENGES AND PRACTICES
3 references·16 citing·55 second hop
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References

  • 2001Targeting consumers who are willing to pay more for environmentally friendly products2,974 cited
  • 2005Green branding effects on attitude: functional versus emotional positioning strategies573 cited
  • 2010Green consumer behavior: determinants of curtailment and eco‐innovation adoption567 cited

Cited by

  • 2020A QUALITATIVE STUDY OF GREEN HRM PRACTICES AND THEIR BENEFITS IN THE ORGANIZATION: AN INDONESIAN COMPANY EXPERIENCE76 cited
  • 2020Modeling drivers for successful adoption of green business: an interpretive structural modeling approach52 cited
  • 2019Green Marketing Orientation and Environmental and Social Performance of Hospitality Firms in South Africa37 cited
  • 2023Green marketing practices and organizational sustainable performance in developing countries context: an empirical study35 cited
  • 2021Green Marketing Practices and Issues: A Comparative Study of Selected Firms in Indonesia and Philippines24 cited
  • 2021Green Business Publication: Insights from Scientometric Analysis 1990-201920 cited
  • 2023Factors of green entrepreneurship in selected emerging markets in the European Union19 cited
  • 2021The Extended GREEN-A Framework: A Gender Comparison in Consumer Support for Sustainable Businesses Practices18 cited
  • 2024Catalysing Sustainability: Exploring Factors Shaping Green Initiatives in Micro, Small, and Medium-Sized Enterprises12 cited
  • 2019Top management team's green entrepreneurial attitude and its influence on green ebusiness adoption: empirical evidence from tour operators in Tanzania

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12 cited
  • 2024Harvesting sustainability: Navigating green practices and barriers in Lebanon's hospitality sector11 cited
  • 2024Sustainable Future10 cited
  • 2018Effects of Corporate Social Responsibility on Consumer Purchase Intention9 cited
  • 2017Sustainable practices through green guerrilla marketing – an innovative approach9 cited
  • 2017Exploratory results of green production, sale, willing to pay and financing: case of Bangladesh8 cited
  • 2024Does the size of the firm matter in determining the adoption of green economy practices in India?7 cited