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Cited by

• 2004Emotions in segmentation348 cited
• 2015“If I was going to die I should at least be having fun”: Travel blogs, meaning and tourist experience264 cited
• 2017Consumers’ Willingness to Pay for Sustainable Seafood Made in Europe184 cited
• 2006Theoretical milestones in international business: The journey to international entrepreneurship theory183 cited
• 2009The political brand: A consumer perspective168 cited
• 2006An analysis of seasonality in monthly per person tourist spending in Turkish inbound tourism from a market segmentation perspective159 cited
• 2012Hospitality and Travel146 cited
• 2007The Environmental Values of Potential Ecotourists: A Segmentation Study141 cited
• 2012The Role of Perceived Consumer Effectiveness and Motivational Attitude on Socially Responsible Purchasing Behavior in South Korea117 cited
• 2019The effects of celebrity-brand congruence and publicity on consumer attitudes and buying behavior114 cited
• 2019Use to use – A user perspective on product circularity109 cited
• 2000Antecedents and effects of consumer involvement in fish as a product group95 cited
• 2012Passenger perceptions of the green image associated with airlines95 cited
• 2022Sustainable clothing: Why conspicuous consumption and greenwashing matter