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THE IMPACT OF SELECTED VISUAL MERCHANDISING TECHNIQUES ON PATRONAGE INTENTIONS IN SUPERMARKETS (STUDY BASED ON COLOMBO DISTRICT)
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THE IMPACT OF SELECTED VISUAL MERCHANDISING TECHNIQUES ON PATRONAGE INTENTIONS IN SUPERMARKETS (STUDY BASED ON COLOMBO DISTRICT) (2011)THE IMPACT OF SELECTED VISUAL MERCHANDISI…The Influence of Fashion Retailers on Customer Psychology Using Visual Merchandising and Store Layout to Improve Shopping Decision (2025)The Influence of Fashion Reta…Understanding the Influence of Visual Merchandising on Consumers’ Impulse Buying Behaviour: Analysing the Literature (2021)Understanding the Influence o…Factors Influencing Purchase Intention on Private Label Products (2020)Factors Influencing Purchase …VISUALSCAPE: A Scale to Measure Visual Experience in Retailing (2016)VISUALSCAPE: A Scale to Measu…Visual Merchandising: Does it Matter for Your Brands? (2015)Visual Merchandising: Does it…Shelf management and space elasticity (1994)Effect of Visual Merchandising of Apparels on Impulse Buying Behavior of women (2011)Efeito dos fatores de merchandising nas vendas do varejo (2012)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Structural Equations with Latent Variables. (1991)Principles and Practice of Structural Equation Modeling (1998)“Multimodal Sensory Marketing” in retailing: the role of intra- and intermodality transductions (2022)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Consumer perceived value: The development of a multiple item scale (2001)The Impact Imposed by Brand Elements of Enterprises on the Purchase Intention of Consumers—With Experience Value Taken as the Intermediary Variable (2022)Faktor – Faktor yang Mempengaruhi Purchase Intention (2024)The impact of the decision-making role on perceived satisfaction, value for money, and reinvest intentions at varying levels of perceived financial performance in the context of Big Data Marketing Analytics (2024)The Significance of Impulse Buying Today (1962)An approach to environmental psychology (1974)Normative Influences on Impulsive Buying Behavior (1995)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)How sports-implied packaging of protein powder products enhances the purchase intention of Generation Z: evidence from multiple experiments (2025)Fast thinking, slow shopping: A context-contingent model of impulse buying across retail formats (2026)
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  • 2025The Influence of Fashion Retailers on Customer Psychology Using Visual Merchandising and Store Layout to Improve Shopping Decision20 cited
  • 2020Factors Influencing Purchase Intention on Private Label Products13 cited
  • 2016VISUALSCAPE: A Scale to Measure Visual Experience in Retailing12 cited
  • 2021Understanding the Influence of Visual Merchandising on Consumers’ Impulse Buying Behaviour: Analysing the Literature9 cited
  • 2015Visual Merchandising: Does it Matter for Your Brands?5 cited

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