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Consumer behaviour: a strategic approach
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  • 2017Consumer ethnocentrism in developing countries: Application of a model in Zimbabwe37 cited
  • 2011Brands and service‐quality perception30 cited
  • 2015Perceived product necessity, perceived value, customer satisfaction and affective attitude: an integrative model27 cited
  • 2014Measuring Consumer Attitude towards Imported Poultry Meat Products in a Developing Market: An Assessment of Reliability, Validity and Dimensionality of the Tri-Component Attitude Model21 cited
  • 2015‘Marketing earthquakes’17 cited
  • 2013IMPACT OF INFORMATION TECHNOLOGY (IT) ON CONSUMER PURCHASE BEHAVIOR17 cited
  • 2018I am one of them: Examining crisis communication from an intergroup communication approach16 cited
  • 2018Financial service providers: Does it matter if banks don't behave ethically?10 cited
  • 2016Factors Influencing Consumers' Choice of Imported Poultry Meat Products in a Developing Market: Lessons from Zimbabwe9 cited
  • 2021Uvid u percepciju muzeja i mogućnosti poboljšanja usluge muzeja4 cited
  • 2024Developing Digital Classical Concert Stream Offerings – A Typology of Audience Preferences4 cited

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