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Rational Choice Theory
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Rational Choice Theory (2008)Rational Choice TheoryRole of Eco-Friendly Products in the Revival of Developing Countries’ Economies and Achieving a Sustainable Green Economy (2022)Role of Eco-Friendly Products…Éclaircissement to Understand Consumers’ Decision-Making Psyche and Gender Effects, a Fuzzy Set Qualitative Comparative Analysis (2022)Éclaircissement to Understand…Does Health Consciousness Matter to Adopt New Technology? An Integrated Model of UTAUT2 With SEM-fsQCA Approach (2022)Does Health Consciousness Mat…An integrated model of UTAUT2 to understand consumers' 5G technology acceptance using SEM-ANN approach (2022)An integrated model of UTAUT2…Factors Influencing Adoption of Mobile Social Network Games (M-SNGs): The Role of Awareness (2018)Factors Influencing Adoption …The Explanation of Everything. A Critical Assessment of Raymond Boudon’s Theory Explaining Descriptive and Normative Beliefs, Attitudes, Preferences and Behavior (2014)The Explanation of Everything…Extending project management research: Insights from social theories (2014)Extending project management …Addiction surplus: The add-on margin that makes addictive consumptions difficult to contain (2014)Addiction surplus: The add-on…Rational Fools: A Critique of the Behavioral Foundations of Economic Theory (1977)A Theory of Rational Addiction (1988)Alcohol: No Ordinary Commodity. Research and public policy (2003)The Psychology of Interpersonal Relations. (1958)The psychology of interpersonal relations. (1958)Nudge: improving decisions about health, wealth, and happiness (2008)3. Rational Choice Theory, the Model of Frame Selection and Other Dual-Process Theories. A Critical Comparison (2020)Are Individuals Utility Maximizers? Empirical Evidence and Possible Alternative Decision Algorithms (2020)The Strength of Weak Ties (1973)Mind in Society: The Development of Higher Psychological Processes (1978)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)The governance of major public infrastructure projects: the process of translation (2018)Impacts of knowledge expectations on recipients’ continuous cross-project learning intention (2021)A process–oriented framework to measure development performance and success of megaprojects (2022)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Examining the impact of mobile interactivity on customer engagement in the context of mobile shopping (2020)Understanding Consumers’ Barriers to Using FinTech Services in the United Arab Emirates: Mixed-Methods Research Approach (2023)Open Innovation in the Financial Sector: A Mixed-Methods Approach to Assess Bankers' Willingness to Embrace Open-AI ChatGPT (2024)The theory of planned behavior (1991)Digital Students’ Satisfaction With and Intention to Use Online Teaching Modes, Role of Big Five Personality Traits (2022)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)Revealing the Effects of Corporate Governance on Green Investment and Innovation: Do Law and Policy Matter? (2022)The role of corporate social responsibility and government incentives in installing industrial wastewater treatment plants: SEM-ANN deep learning approach (2023)The psychology of curiosity: A review and reinterpretation. (1994)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Anatomy in the metaverse: Exploring student technology acceptance through the UTAUT2 model (2023)Beyond the real world: Metaverse adoption patterns in tourism among Gen Z and Millennials (2024)Factors influencing meta-banking adoption: an empirical study (2024)Measuring green innovation through total quality management and corporate social responsibility within SMEs: green theory under the lens (2022)An Assessment of Green Marketing Tools and Strategies for Increasing the Consumption Pattern of Khadi Textile Products Among Millennials in Kerala (2023)
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  • 2014Extending project management research: Insights from social theories118 cited
  • 2022Does Health Consciousness Matter to Adopt New Technology? An Integrated Model of UTAUT2 With SEM-fsQCA Approach80 cited
  • 2022Role of Eco-Friendly Products in the Revival of Developing Countries’ Economies and Achieving a Sustainable Green Economy77 cited
  • 2018Factors Influencing Adoption of Mobile Social Network Games (M-SNGs): The Role of Awareness72 cited
  • 2022An integrated model of UTAUT2 to understand consumers' 5G technology acceptance using SEM-ANN approach67 cited
  • 2022Éclaircissement to Understand Consumers’ Decision-Making Psyche and Gender Effects, a Fuzzy Set Qualitative Comparative Analysis37 cited
  • 2014Addiction surplus: The add-on margin that makes addictive consumptions difficult to contain28 cited
  • 2014The Explanation of Everything. A Critical Assessment of Raymond Boudon’s Theory Explaining Descriptive and Normative Beliefs, Attitudes, Preferences and Behavior8 cited

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