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An Economic Analysis of Online Product Reviews and Ratings · Study

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PreprintAn Economic Analysis of Online Product Reviews and Ratings

Baojun Jiang2007

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Preprintgreen2007

An Economic Analysis of Online Product Reviews and Ratings

Baojun Jiang · Pei-yu Chen

17 citations·0/0 files stored·SSRN Electronic Journal

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Consumer Market Behavior and Pricing Digital Marketing and Social Media Digital Platforms and Economics

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References

2006The Effect of Word of Mouth on Sales: Online Book Reviews 2003Behavioral Game Theory: Experiments in Strategic Interaction 2003The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms 2002Evidence of the effect of trust building technology in electronic markets: Price premiums and buyer behavior 2003Behavioral Game Theory. Experiments in Strategic Interaction 2008Online Consumer Review: Word-of-Mouth as a New Element of Marketing Communication Mix 2008Do online reviews matter? — An empirical investigation of panel data 2008Self-Selection and Information Role of Online Product Reviews

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2008IMPACT OF CONSUMER REVIEWS AND RATINGS ON SALES , PRICES , AND PROFITS : THEORY AND EVIDENCE

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2013Promotional Marketing or Word-of-Mouth? Evidence from Online Restaurant Reviewsarticle · 9 shared references 2013Credibility of Anonymous Online Product Reviews: A Language Expectancy Perspectivearticle · 9 shared references 2015Will video be the next generation of e-commerce product reviews? Presentation format and the role of product typearticle · 9 shared references 2008IMPACT OF CONSUMER REVIEWS AND RATINGS ON SALES , PRICES , AND PROFITS : THEORY AND EVIDENCEarticle · 9 shared references 2011Conceptualising electronic word of mouth activityarticle · 8 shared references 2006All Reviews are Not Created Equal: The Disaggregate Impact of Reviews and Reviewers at Amazon.Compreprint · 8 shared references

Details

Year2007

Typepreprint

Published2007-01-01

VenueSSRN Electronic Journal

ISSN-L1556-5068

Languageen

Citations17

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.2139/ssrn.1023302

openalex_workW1534925314

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