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The existence of evoked set and determinants of its magnitude in brand choice behavior
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The existence of evoked set and determinants of its magnitude in brand choice behavior (1969)The existence of evoked set and determina…Understanding information needs for seamless intermodal transportation: Evidence from Germany (2024)Understanding information nee…Remembering less, or needing less? Age-related differences in the purchase funnel (2023)Remembering less, or needing …The Economics of Brands and Branding (2018)The Economics of Brands and B…Investment Decisions and Risk Preferences among Non-Professional Investors (2007)Investment Decisions and Risk…Uso conjunto de dois modelos cognitivos para a compreensão do processo de escolha do consumidor (2005)Uso conjunto de dois modelos …Cross‐cultural consumer decisions: consideration sets – a marketing universal? (2001)Cross‐cultural consumer decis…Consumer‐specific determinants of the size of retail choice sets: an empirical comparison of physical good and service providers (1997)Consumer‐specific determinant…The influence of price on the relationship between involvement and consideration set size (1995)The influence of price on the…Retail Influence on Evoked Set Formation and Final Choice of Shopping Goods (1994)Retail Influence on Evoked Se…Number of alternatives and efficiency in different types of top-management decisions (1985)Number of alternatives and ef…Estimation of Attribute Weights from Preference Comparisons (1984)Estimation of Attribute Weigh…Traveler Evoked, Inept, and Inert Sets of Vacation Destinations (1977)Traveler Evoked, Inept, and I…A Theory of Cognitive Dissonance (1957)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)A Theory of Cognitive Dissonance (2017)The Theory of Buyer Behavior (1971)Consumer behavior and marketing action (1981)Marketing Universals: Consumers' Use of Brand Name, Price, Physical Appearance, and Retailer Reputation as Signals of Product Quality (1994)Deal proneness and national culture: evidence from the USA, Thailand and Kenya (2018)Advances in Consumer Research (1992)The More the Merrier? Understanding How Travel Frequency Shapes Willingness to Pay (2020)Advances in Consumer Research (2025)An introduction to cybernetics (1956)Conflict, arousal, and curiosity. (1960)The Economics of Information (1961)Intelligence gathering for decision making (2006)Using Background Music to Affect the Behavior of Supermarket Shoppers (1982)An Evaluation Cost Model of Consideration Sets (1990)In Search of Brand Image: a Foundation Analysis (1990)Conditional logit analysis of qualitative choice behavior (1972)Hedonic Prices and Implicit Markets: Product Differentiation in Pure Competition (1974)Determining attribute weights to improve solution reliability and its application to selecting leading industries (2014)A three-stage hybrid approach for weight assignment in MADM (2016)Theory of games and economic behavior (2019)An evolutionary strategic weight manipulation approach for multi-attribute decision making: TOPSIS method (2020)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1956)Attitudes and Attitude Change (1984)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)An Updated Model of Travel and Tourism Purchase-Consumption Systems (2001)No-escape natural disaster (2004)Consumer-Based Brand Equity for Destinations (2007)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The processing-speed theory of adult age differences in cognition. (1996)Models of visuospatial and verbal memory across the adult life span. (2002)Chapter 20 What are the differences between long-term, short-term, and working memory? (2008)A National Customer Satisfaction Barometer: The Swedish Experience (1992)A Guide to Conducting a Systematic Literature Review of Information Systems Research (2011)Bridging the Qualitative–Quantitative Divide: Guidelines for Conducting Mixed Methods Research in Information Systems1 (2013)
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Cited by

  • 1977Traveler Evoked, Inept, and Inert Sets of Vacation Destinations156 cited
  • 1984Estimation of Attribute Weights from Preference Comparisons98 cited
  • 1985Number of alternatives and efficiency in different types of top-management decisions45 cited
  • 1995The influence of price on the relationship between involvement and consideration set size22 cited
  • 2018The Economics of Brands and Branding21 cited
  • 1997Consumer‐specific determinants of the size of retail choice sets: an empirical comparison of physical good and service providers16 cited
  • 2001Cross‐cultural consumer decisions: consideration sets – a marketing universal?16 cited
  • 2023Remembering less, or needing less? Age-related differences in the purchase funnel12 cited
  • 1994Retail Influence on Evoked Set Formation and Final Choice of Shopping Goods12 cited
  • 2024Understanding information needs for seamless intermodal transportation: Evidence from Germany11 cited
  • 2005Uso conjunto de dois modelos cognitivos para a compreensão do processo de escolha do consumidor3 cited
  • 2007Investment Decisions and Risk Preferences among Non-Professional Investors2 cited

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