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Modelling customer retention with Rough Data Models · Study

WorkModelling customer retention with Rough Data Models

W. Kowalczyck1997

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Workbronze1997

Modelling customer retention with Rough Data Models

W. Kowalczyck · F. Slisser

18 citations·0/0 files stored·Lecture notes in computer science

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Customer churn and segmentation Customer Service Quality and Loyalty Rough Sets and Fuzzy Logic

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References

2000Multivariate Data Analysis 1996LEARNING FROM CUSTOMER DEFECTIONS 2010Manage Marketing by the Customer Equity Test 1997Direct marketing modeling with CART and CHAID 1993Direct marketing modeling with CART and CHAID 1989Direct marketing for establishing the relationships between buyers and sellers

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2012An intelligent decision support system for forecasting and optimization of complex personnel attributes in a large bank

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Details

Year1997

Typeother

Published1997-01-01

VenueLecture notes in computer science

ISSN-L0302-9743

Languageen

Citations18

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1007/3-540-63223-9_101

openalex_workW1539887138

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