Satisfaction with business‐to‐employee benefit systems and organizational citizenship behavior

Abstract

Marketing the products of other companies within an individual company intranet can benefit both employees and the company itself. This study examines the dimensions of satisfaction with a business‐to‐employees (B2E) benefit system and the linkages between satisfaction and organizational citizenship behavior (OCB). Structural equation modeling of data shows that convenience, delivery, interface, accuracy, price and security are factors that affect employee satisfaction with the B2E benefit system. Price is more important to the satisfaction of males than females. Significant, positive relationships were found between satisfaction and OCB. Perceived organizational support plays a stronger mediating role in leading to OCB for females than it does for males.

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