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Who’s messing with whose mind?

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References

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1999How Advertising Works: What Do We Really Know?1,436 cited
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2008Who’s messing with my mind?255 cited
2008Can Evaluative Conditioning Change Attitudes toward Mature Brands? New Evidence from the Implicit Association Test252 cited
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2007Handbook of Advertising18 cited

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2016Brands, love and family

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16 cited