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Introduction: Infectious Good vii Part I. DOING WELL 1. Forging Commitments That Sustain Cooperation 3 2. Can Cooperators Find One Another? 28 3. Adaptive Rationality and the Moral Emotions 45 4. Can Socially Responsible Firms Survive in Competitive Environments? 58 Part II. DOING GOOD 5. What Price the Moral High Ground? 71 6. Local Status, Fairness, and Wage Compression Revisited 92 7. Motivation, Cognition, and Charitable Giving 109 Part III. FORGING BETTER OUTCOMES 8. Social Norms as Positional Arms-Control Agreements 133 9. Does Studying Economics Inhibit Cooperation? 155 Appendix: Ethics Questionnaire 179 Epilogue: The Importance of Sanctions 183 References 191 Index 199
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