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ArticleUnit price usage knowledge

Kenneth C. Manning2003

Article2003

Unit price usage knowledge

Kenneth C. Manning · David E. Sprott · Anthony D. Miyazaki

53 citations·0/0 files stored·Journal of Business Research

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Consumer Market Behavior and Pricing Consumer Retail Behavior Studies Consumer behavior in food and health

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References

2025Advances in Consumer Research 1987Dimensions of Consumer Expertise 1979An Information Processing Theory of Consumer Choice 2013Language, Memory, and Thought 1988The Role of Involvement in Attention and Comprehension Processes 1985The Effects of Product Class Knowledge on Information Search Behavior 1993Price Perceptions and Consumer Shopping Behavior: A Field Study 1989Reliability of Nominal Data Based on Qualitative Judgments

Cited by

2018How the layout of a unit price label affects eye-movements and product choice: An eye-tracking investigation 2016Unit pricing matters more when consumers are under time pressure 2015Unit Pricing Increases Price Sensitivity Even When Products are of Identical Size 2020Cheaper and smaller or more expensive and larger: how consumers respond to unit price increase tactics that simultaneously change product price and package size 2018Showrooming: an Exploratory Empirical Investigation of Students’ Attitudes and Behavior

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Year2003

Typearticle

Published2003-03-25

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations53

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1016/s0148-2963(01)00226-0

openalex_workW1689455667

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2015

Pricing strategy & practice

2017The Value - Brand Trust - Brand Loyalty Chain: An Analysis of Some Moderating Variables

2010The Impact of Time Congruity on Salesperson’s Role Stress: A Person–Job Fit Approach