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Selling as a Dyadic Relationship – A New Approach · Study

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ArticleSelling as a Dyadic Relationship – A New Approach

F. B. Evans1963

Article1963

Selling as a Dyadic Relationship – A New Approach

321 citations·0/0 files stored·American Behavioral Scientist

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Employee Performance and Motivation

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1998A Dyadic Study of Interpersonal Information Search 2006Influence Tactics for Effective Adaptive Selling 1985Communication Style in the Salesperson-Customer Dyad 1994The calculus of service quality and customer satisfaction: Theoretical and empirical differentiation and integration 1994Explorations of Negotiation Behaviors in Ten Foreign Cultures Using a Model Developed in the United States 1976An Experimental Analysis of a Salesman's Expert and Referent Bases of Social Power in the Buyer-Seller Dyad 1992Understanding the Domain of Cross-National Buyer-Seller Interactions 1994Cultural Differences in Conducting Intra- and Inter-Cultural Negotiations: A Sino-Canadian Comparison

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Year1963

Typearticle

Published1963-05-01

VenueAmerican Behavioral Scientist

ISSN-L0002-7642

Languageen

Citations321

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1177/000276426300600922

openalex_workW1760779019

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