UN ENFOQUE ECONÓMICO PSICOLÓGICO DEL COMPORTAMIENTO DE REBAÑO

Laurens Rook

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Decision-Making and Behavioral Economics Experimental Behavioral Economics Studies Evacuation and Crowd Dynamics

Abstract

El comportamiento de rebaño se refiere al fenómeno de personas que siguena una multitud durante un período dado, a veces â€œincluso sin considerarinformación individual que sugiere otra cosaâ€ (Banerjee 1992, 798). Elcomportamiento de rebaño fue uno de los primeros temas que estudió lapsicología social (Van Ginneken 1992).

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1973The Strength of Weak Ties 2019Diffusion of Innovations 1 1970The Market for "Lemons": Quality Uncertainty and the Market Mechanism 1954A Theory of Social Comparison Processes 1989Competing Technologies, Increasing Returns, and Lock-In by Historical Events 1989Rediscovering the Social Group: A Self-Categorization Theory.1992A Simple Model of Herd Behavior 1985Network externalities, competition, and compatibility

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